Maps

From my research i have found that using a map was a good way of showing the perspective of the development, I could also have points in which the hotels/flats correspond to etc.

I liked the idea of having a 3D type map so I found some images and started to build up a collection of buildings that i could use.

The original buildings were more realistic looking, using the trace settings in illustrator i made them a little more cartoony. Once i had done this it wasn't really the look that i wanted to go for so i went on to explore further.

i really liked this style, i planned on having a 2D birds eye view of London road and then having these placed at specific points so that i could say that these are specific buildings in the development, again it wasn't really the look that i wanted to fit in my current ideas.

So i decided to go down the 3D root and learn google sketchup.

I always find it best to start in the deep end and see what the program limitations are, from there i can see how/if the idea will work, the best thing about using 3D is that i can easily have any perspective that i want.

I started off by modelling my workshop as it was something that i could easily visualise.

Now that i had learnt the basics i started to draw the part of London road i had selected.
I imported the screen shot of the road then using the tools i traced the buildings, then extruding parts of the contours i made the 3D street, i got some trees to make it look a little more green and friendly and adjusted the lighting so that i got the shadows to cross the street.

I also came up with different rendering ideas, I really like this rough styled line drawing, I have also placed some arrows that are the the same as on the front of my proposed leaflet.